Featuring: Mohit Saxena, InMobi; Dr. Srikantha Sundararajan, Helion Venture Partners; Dr. Srini Srinivasan, Aerospike
In this session from The Fifth Elephant 2014 , the speakers discuss data management strategies in AdTech and how a modern stack (consisting of a web application tier, a real-time front edge operational database, a hot analytics tier, a back-end tier consisting of legacy databases, and hdfs analytics systems), is being used by enterprises in retail, financial services and telecommunications to build compelling consumer experiences. You’ll also hear personal insights and lessons learned from founding, building and scaling their fast growing companies.