Scarf tracking pixel
Customer story

TransUnion TruValidate speeds bank onboarding 25% with sub-30ms fraud detection

About TransUnion TruValidate

TransUnion is one of the three largest global credit reporting agencies. For over 50 years, it has helped businesses and consumers establish trust in financial transactions by stewarding and analyzing identity data. Beyond credit reporting, TransUnion has expanded into fraud prevention, customer analytics, and marketing technology.

Its TruValidate solution—originally developed under Neustar prior to TransUnion’s acquisition—combines industry-leading identity data and machine learning to combat fraud in real time.

Challenge

Delivering real-time identity without compromise

As more bank onboarding shifted online, banks needed to verify identities in real time without alienating legitimate customers. TransUnion had the identity data to help, but incorporating it into customer workflows added delays that could result in either missed fraud or user abandonment. Striking the right balance became urgent as customer expectations rose and fraud tactics evolved.

admin-icon

Slow account origination

Many users abandoned signup flows that took longer than 5 to 10 minutes. Verification steps often slowed down the process.

icon speed

Real-time decisions

Latency from central servers averaged 150–200 ms—too high for seamless fraud decisioning.

fraud-prevention-icon

Data security requirements

Moving proprietary data into customer environments introduced risks that demanded stringent controls.

throughput-icon-1

Managing high growth

As transaction volumes and data grew, legacy systems became increasingly costly and difficult to scale.

Solution

Real-time data at the edge

To address these challenges, TransUnion deployed its fraud decisioning capabilities directly into bank environments using Aerospike Cloud-Managed Service (ACMS) on AWS. This setup delivered sub-30ms response times while maintaining centralized oversight for data synchronization, security, and auditing.

check-mark-icon

Local deployments inside banks

TruValidate instances run inside customer environments, keeping fraud checks close to the point of interaction.

check-mark-icon

Data sync with XDR

Aerospike's Cross-Datacenter Replication (XDR) kept local and central databases synchronized, without requiring system rearchitecture.

check-mark-icon

Aerospike Cloud-Managed Service (ACMS)

ACMS provided low-latency infrastructure with built-in monitoring, scaling, and operational support.

check-mark-icon

Fine-grained security and auditability

TransUnion enforced strict access controls, per-record encryption, and comprehensive audit logging.

Results

Faster onboarding, stronger fraud prevention

With Aerospike, TransUnion significantly reduced latency, enhanced customer experience, and scaled operations—all while maintaining data security and compliance.

icon-fraud-prevention-white

Fraud latency cut by over 80%

Response times dropped from 150–200 ms to 25–30 ms, enabling real-time fraud decisions.

icon-speed-white

Onboarding sped up 20–25%

Banks reported faster customer onboarding with reduced abandonment rates.

icon-strong-database-white

Scaled from 6 TB to nearly 1 PB

TransUnion expanded its data footprint without rearchitecting, while continuing to meet SLAs.

icon-cost-white

Cost-effective performance

Aerospike’s Hybrid Memory Architecture (HMA) enabled SSD-based performance at a lower cost than traditional in-memory databases.

Testimonials